Jeff JohnsonUI Wizards, Inc.
Jeff Johnson is President and Principal Consultant at UI Wizards, Inc., a product usability consultancy (uiwizards.com). He also is a co-founder and principal at Wiser Usability, Inc., a consultancy focused on usability and accessibility for adults over 50 (wiserusability.com). After earning B.A. and Ph.D. degrees from Yale and Stanford Universities, he worked as a UI designer and implementer, engineer manager, usability tester, and researcher at Cromemco, Xerox, US West, Hewlett-Packard Labs, and Sun Microsystems. In 1990, he co-chaired the first Participatory Design conference, PDC'90. Since 2004 he has served on the SIGCHI U.S. Public Policy Committee. He has taught at Stanford University and Mills College, and in 2006 and 2013 he taught HCI as an Erskine Fellow at the University of Canterbury in New Zealand. He is an ACM Distinguished Speaker, and in 2014 was inducted into the ACM SIGCHI Academy. He has authored or co-authored many articles and chapters on Human-Computer Interaction, as well as the books GUI Bloopers, Web Bloopers, GUI Bloopers 2.0, Designing with the Mind in Mind, Conceptual Models: Core to Good Design (coauthored with Austin Henderson), and Designing with the Mind in Mind, 2nd edition.